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Alcohol policies set at Optus Stadium

Optus Stadium has laid out its alcohol consumption policies after being awarded a Conditional Grant of a Tavern Restricted Licence by the Director of Liquor Licensing.

For football and cricket matches, fans at the new venue in Perth, Australia, will be offered mid-strength beer and cider in general admission areas, while guests in premium hospitality areas including suites, lounges and boxes will be able to consume mid and full-strength beverages.

These alcohol service protocols reflect those in place at the WACA Ground, formerly at Domain Stadium, and at other major venues around Australia.

For all other events at Optus Stadium, the composition of beverage options will be determined by Stadium Operator, VenuesLive, on a case-by-case basis based on the type of event, its duration, audience demographics and the time of year.

Under the Tavern Restricted Licence, the sale of full-strength beer, cider and spirits can be permitted within the venue for events determined by Stadium Operator, VenuesLive, in consultation with WA Police in an Event Alcohol Management Plan.

This decision was published on the Department’s website and allows Stadium Operator, VenuesLive to progress its detailed testing program ahead of the venue officially opening on 21 January 2018.

Optus Stadium CEO, Mike McKenna highlighted that fan safety and security was the priority.

“Our number one focus is to ensure the comfort, safety and security of every fan and staff member at the Stadium and the surrounding Stadium Park.

“The award of a Tavern Restricted Licence reflects the multi-purpose nature of the venue.

“In 2018 alone, alongside cricket and AFL, the Stadium will host concerts, soccer (football), rugby league, Nitro Circus plus meetings, conferences, gala dinners and more.

“For every event at the Stadium, a dedicated alcohol management plan will be developed which considers the type of event, its duration, audience demographics and the time of year.

“This plan will be submitted to WA Police for its review and endorsement ahead of the event taking place.

“We will undertake a risk based approach to all venue operations at the Stadium and this includes the service of alcohol.”

The Stadium will offer alcohol-free areas for every sporting and entertainment event and their locations will be determined in conjunction with the venue hirer.

Optus Stadium officially opens with a free Open Day on 21 January 2018, followed by the AFL Women’s match on 10 February, Ed Sheeran concerts on 2 and 3 March, the Perth NRL Double Header on 10 March, the opening round of the AFL Premiership season on 25 March and Nitro Circus on 22 April 2018.