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Columbus Crew pick Daktronics for displays

To help Columbus Crew SC open a new downtown stadium in Columbus, Ohio, the club has partnered with Daktronics to design, manufacture and install six LED displays to entertain and inform soccer fans at every match.

Installation of the 8,700ft2 of LED displays is ready for the opening of the stadium this July as the Club opens its modern and dynamic home.

Steve Lyons, executive vice president and chief business officer of Columbus Crew SC, said:

We are excited about partnering with Daktronics as we prepare to open New Crew Stadium. Daktronics’ state-of-the-art LED screens will provide our supporters with engaging and interactive match content and help elevate the match-day experience at our new stadium, creating a true home-field advantage for our team.

Two main video boards were installed, one in the northeast corner and one in the southeast corner of the stadium.

The northeast display measures 25ft high by 44.5ft wide and the southeast display measures 25 feet high by 108 feet wide. Both feature 13HD pixel layouts to bring crisp, engaging imagery to fans throughout the stadium.

Ribbon displays were installed on each side of the stadium’s seating fascia to supplement the information and graphics provided by the main displays while also offering the opportunity to highlight sponsors throughout events.

The east ribbon measures 2.5ft high by 408ft wide and the west ribbon measures 2.5ft high by 270ft wide. Both ribbons feature 15HD pixel layouts to share excellent image quality of all messages shown.

Circling the live action, a perimeter LED display was installed to bring graphics and branding messages closer to the playing field. This display features 10-millimeter pixel spacing and measures 3ft high by 942.5ft long.

A feature video display was added to the plaza of the stadium to connect with and engage fans in that area and as they arrive for the main event. This display measures 14.5ft high by 24ft wide and features 10-millimeter pixel spacing.

The main video displays are capable of variable content zoning allowing each to show one large image or to be divided into multiple zones to show any combination of live video, instant replays, game information and statistics, graphics and animations, and sponsorship messages.

Daryl Mihal, Daktronics regional sales manager said:

The LED displays will bring extra life to this new chapter in Columbus Crew soccer in Ohio. The new stadium is phenomenal and we’re excited to be a part of bringing it all together for the team and their fans. The layout will give fans a great view of the action both on the field and on the video boards at every event.

In addition to the equipment installation, Columbus Crew SC will also receive a content package that will be produced and delivered by Daktronics Creative Services.

Daktronics will also be including its powerful Show Control solution with this installation. This industry-leading system provides a combination of display control software, world-class video processing, data integration and playback hardware that forms a user-friendly production solution.

Columbus Crew SC (Soccer Club) is the first club in Major League Soccer. Crew SC is operated by The Edwards Family and Haslam Sports Group.

The Black & Gold are the 2020 MLS Cup Champions. The Club won its first MLS Cup championship in 2008 and also won the 2002 Lamar Hunt U.S. Open Cup as well as MLS Supporters’ Shield titles in 2004, 2008 and 2009. The 2020 campaign was the Crew’s 25th season in MLS and the 21st season at Historic Crew Stadium — the first soccer-specific stadium in the United States.