Wasps Group has agreed a long-term strategic partnership with global hospitality giants Delaware North.
The American-based firm will have exclusive rights to catering and hospitality services at the Ricoh Arena – the sports, entertainment and business venue in Coventry.
Delaware North, a family-owned firm founded in Buffalo, New York state in 1915, delivers a string of high-profile hospitality and catering contracts across the world including at the National stadium, Wembley, The London Stadium, the Emirates and Heathrow Airport in the UK.
Internationally it operates across a wide variety of sports including NFL, baseball, tennis and ice-hockey and in countries including the UK, United States, Australia, New Zealand and Singapore. It also has interests in national parks, luxury resorts, retail and travel.
Nick Eastwood, chief executiveof Wasps Group, said it was great news for the Ricoh Arena and for the region that a global business was investing in the Midlands. He said:
This is a landmark deal for Wasps Group and the start of a long relationship with Delaware North who have shown enormous confidence in both the Ricoh Arena and the quality of the region’s staff.
The company has an outstanding reputation for quality and service and works with some of the biggest venues in sport, leisure and business.
We are very excited about the partnership and continuing to provide all our visitors with the highest level of hospitality and customer experience.
Delaware North – named after the junction on Delaware Avenue and North Street in Buffalo where its headquarters still stand to this day– started life as a popcorn and peanut vending business. It now employs more than 55,000 staff and has a turnover of $3.1 billion.
Doug Tetley UK managing director at Delaware North, said:
The Ricoh Arena is an incredible venue and one of the most diverse in the UK in terms of its mix. Few other venues host professional sports, major concerts, trade exhibitions and conventions as well as housing a successful hotel and casino. We have global expertise in all of these areas and look forward to building on the work done by the staff already working at the Ricoh Arena.
The Ricoh Arena is a multi-purpose venue with a unique mix of sport, business and entertainment. It is the home of Wasps Rugby Club, Wasps Netball and where Coventry City Football Club also play.
The venue has a 32,609-seater stadium bowl, a 12,000-capacity indoor arena, 20,000 square metres of flexible event space, 80 versatile conference and exhibition suites, a 121-bedroom Doubletree by Hilton hotel, a casino, two restaurants and a coffee shop – making it the perfect destination for hosting sporting events, music concerts, exhibitions, conferences and meetings.
Some of the world’s biggest selling artists have graced the stages including the Rolling Stones, Rihanna, Bruce Springsteen, Take That, Rod Stewart and Coldplay.