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Diary: SportsVMT Summit, 17-18 March, Preston, UK

The Sports Venue Media & Technology Summit (SportsVMT) is a new invitation-only event which will take place in Preston 17-18 March. Delegates will hear exclusive insight from high level speakers from global hard-hitters including Adobe, Sky, EVS, IMG, The Cloud and ADI.tv (hosting). They will discuss how venues can harness the latest technologies to improve fan engagement, generate additional revenue and ultimately add value to their brand and bottom line.

ADI’s Marketing Manager Oliver Brindley said:

The agenda’s shaping up nicely – there’s an overview on the event’s website, and we’ve got some more pretty big names we’re going to announce in the coming days.

With a tightly focused agenda based around the theme “Connect. Engage. Commercialise.” SportsVMT tackles the key issues faced by modern venues and the opportunities that connectivity and technology bring to build lasting relationships with fans and increase the global value of brands.

SportsVMT will showcase the game-changing engagement technologies of tomorrow including an exclusive unveiling of Adobe Anywhere – a ground-breaking collaborative production platform set to revolutionise the way in which clubs create and deliver content to fans within the venue and beyond.

Also on the agenda:

  • European WiFi giants The Cloud will be hosting an open debate on the future of stadium WiFi and the commercial opportunities of the connected stadium.
  • Global broadcast pioneers EVS will be exploring how delivering unique content to fans can transform fan engagement within the venue, with insight into their powerful C-Cast platform.
  • Display technology and connectivity specialists ADI.tv will be showcasing the latest engagement platforms and discussing the changing commercial models these offer venues.
  • Additional contributions from global broadcasters Sky Sports and IMG.