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EuroLatam Sports Marketing Summit attracts big hitters

The second version of the EuroLatam Sports Marketing Summit will feature the most influential stakeholders in the European and Latin American sport industry.

Representatives of UEFA, La Liga and FC Barcelona among others will lead the marketing conversation during the second edition of the EuroLatam Sports Marketing Summit, the most important marketing and business summit in the Latin American sports industry, to take place on November 6-7th at the Sheraton Hotel in Santiago, Chile.

The event has confirmed European elite speakers such as UEFA, Spanish La Liga, F.C. Barcelona and Athletic Bilbao, who will showcase a variety of business and infrastructure cases that are currently or have been implemented.

Varsovia Sports and INsports, the Latin American and European agencies in charge of organising the event, said:

The level of professionalisation in the areas of marketing and sports management has increased exponentially in the last years in Latin America, so providing and creating a space of knowledge and discussion such as the EuroLatam summit became necessary.

That fact was confirmed in last year’s edition, where club representatives from almost every country in the Americas region traveled all the way to learn about the experiences and close deals with strategic partners and brands which participated at the event.

Not only has the European delegation confirmed its presence but also Latin American speakers such as Brazilian Corinthians, Colombian Atletico Nacional, Argentinean Rosario Central Argentina and Uruguay National de Football, who will also join the Chilean football club Universidad Catolica and Chilean federation ANFP during the summit.

Furthermore, the Universidad Catolica plays a leading role in the event by partnering as co-organiser and believes strongly that these types of initiatives are strengthening the national industry.

Juan Pablo Pareja, General Manager of Universidad Catolica said:

We are constantly participating in these kinds of conferences, which are increasing on our continent. In Chile, such opportunities were opened through the EuroLatam Summit.

Last year we participated as an institutional partner and due to the success, this time we decided to join them as co-organisers of the event. Our focus is to share and get to know the best sport marketing experiences, since our vision aims to be the leaders in sports management.

The event will also showcase services and solutions from sports industry players such as TGI Worldwide, FunX and DIRECTV, among others.

Tickets are now on sale at www.eurolatamsummit.com

Image: National Stadium of Chile

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