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GE Oil & Gas Arena, Aberdeen is result of naming rights deal

GE Oil & Gas and Aberdeen Exhibition and Conference Centre  have entered into a 10-year agreement which will see the Arena being renamed the GE Oil & Gas Arena, Aberdeen. The sponsorship was brokered by BDS Sponsorship acting on behalf of AECC.

Rod Christie CEO of Subsea Systems at GE Oil & Gas said:

Our business is experiencing tremendous growth, we are busy recruiting additional employees and this deal will help us to create awareness of the fantastic opportunities the oil and gas Industry offers and promote the GE Oil & Gas brand across the region as an employer of choice.

Brian Horsburgh, Managing Director of AECC commented:

We are delighted to have a global brand company such as GE Oil & Gas as a key sponsorship partner. We see many positive benefits from working with them and we are looking forward to developing these with the GE Oil & Gas Team.

GE Oil & Gas Arena has been selected in the Best Large Venue category of the Scottish Event Awards. Recently released year-end figures for the 2012-13 financial year reported total number of events held at the venue up by 8% to 611, with event size increasing for many sectors. In the past 11 years, turnover at the AECC has nearly trebled from £2.5m in 2001-02, to £7.1m in 2012-13.

The business mix has changed noticeably in the last year, with further growth of the exhibition sector as well as in conferences and small meetings (under 100 people), and substantial growth in banqueting.

The AECC has increased its economic contribution to Aberdeen City and Aberdeenshire from around £12m in 1989, to an estimated £109m last year, and supports over 1,000 jobs in the Region.