Atlanta-based tvsdesign has named Chris Lamberth as head of its growing Sports Practice, which he will lead from the firm’s first Los Angeles office.
tvsdesign’s dedicated Sports Practice will draw on the firm’s past sports-oriented projects such as the College Football Hall of Fame, the Atlanta United Training Facility, the American Bank Center and Mercedes-Benz Stadium, focusing on creating immersive, fan-friendly experiences.
Lamberth has more than 20 years’ experience in the sports industry, having spent time at International Facilities Group, HKS and most recently, 360 Architecture where he was a founding member prior to the acquisition by HOK.
He will establish a tvsdesign outpost in Los Angeles to further diversify the firm’s portfolio that already includes convention centres, hospitality, retail, workplace, education and healthcare. Lamberth said:
This is a huge opportunity for me to grow a competitive sports architecture group from a great, established firm that understands that people are the root of success, both for the company as well as its clients.
tvsdesign first became acquainted with Lamberth during construction of Mercedes-Benz Stadium. Janet Simpson, President of tvsdesign, said:
His proven track record and diverse background in architecture, construction and specialized consultancy gives Chris a unique perspective to build on tvsdesign’s portfolio and develop a core group that will create exciting sports architecture at an elevated level. Expanding tvsdesign’s presence into LA under Chris’s leadership will allow our firm to have a hub in one of the country’s premier sports markets.