Stamford Bridge, home to Chelsea Football Club and award-winning annual and matchday hospitality, has launched its all-new 3D seating planner, the first of its kind to be adopted by a sporting venue.
The fully-interactive seating planner offers a 3D overview of the entire stadium, as well as each floor and hospitality suite, allowing the user to see the exact view of the pitch from their chosen space with an image and 360-degree virtual tour.
The new seating planner also includes information on Chelsea FC’s wide range of hospitality packages, from the casual UTB Sports Lounge for informal dining, with seats in the West Stand to the most exclusive offering at Stamford Bridge, the Executive Club, with seats in the East Stand directly on the halfway line.
Content within the new 3D planner also boasts user-friendly navigation with links to the ticketing system ensuring seamless booking functionality.
Simon Hunter, Head of Venue & Brand at Stamford Bridge, said:
The interactive 3D seating plan is a first for any UK sports stadium so we’re delighted to bring our hospitality guests a new intuitive tool that provides an exact view of the pitch. Whilst all hospitality seats boast exceptional views, for many it’s a vital part of the decision making process, and being able to view it from the comfort of a laptop or mobile device is important.
At Chelsea FC, our annual hospitality members have come to expect the very best from their Club and having enjoyed a record number of renewals last season, we’re keen to remain their first choice by continually investing in new ways to improve the overall customer experience with dynamic tools that make the online journey smoother.
The interactive 3D seating planner launches with the release of season 2016/17 annual hospitality packages across 20 function spaces within the iconic Stamford Bridge stadium.
The technology, developed by Other Media, is different to that already being used in other sporting venues as it allows the user real-time manipulation of the stadium in browser, showing the view from the suites, as well as the seats, which is what makes it unique.
About Stamford Bridge
Stamford Bridge is West London’s premier events and entertainment destination, home to Chelsea Football Club. The venue offers versatile, flexible space for meeting, dining and sleeping, providing a one-stop destination for a full range of corporate and social events. With world-class facilities and first-class service fitting of the venue’s iconic reputation, Stamford Bridge boasts 24 function rooms, 60 syndicate rooms, two restaurants from Marco Pierre White – Marco Grill and Frankie’s Sports Bar & Diner – onsite hotels from Millennium and Copthorne and the exclusive Chelsea Health Club & Spa.
In addition, the Club remain award winners of annual and matchday hospitality, with annual packages and bespoke corporate hospitality available to suit any occasion.