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All posts tagged non-matchday

Silverstone strengthens corporate team

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Amanda Macchi has joined Silverstone as Head of Corporate Sales.

She brings a wealth of experience to the role, having previously worked for a number of international hotel companies. She was Director of Sales and Marketing at The Belfry from 1991 to 2000 and has been actively involved in a number of international golf events, including the Ryder Cup in 1993, 2002, 2006 and 2010.

Macchi will oversee the corporate sales team, building on The Wing’s success in its first two years and establishing it as a go-to venue in the corporate sector.

Macchi said:

Silverstone’s award-winning conferencing, exhibition and event facilities are a fantastic proposition for business clients. Working with the sales team to build on the venue’s presence in the corporate events sector is an exciting challenge, and I’m relishing the opportunity to continue driving the business forward.

Amanda Macchi.

Amanda Macchi.

Stadium Park success in Sunderland

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Sunderland City Council is further developing the Stadium Park site around the Stadium of Light, Sunderland FC’s home ground. The Hilton hotel group will build a hotel on the site, which attracts visitors to football matches and concerts.

Consultation is ongoing ahead of a submission for planning permission. Construction could then begin early in 2014 ahead of the hotel’s planned opening in summer 2015.

Councillor Paul Watson, Leader of Sunderland City Council, said:

This is a very exciting development for Sunderland and a statement of confidence in our city and its future, by arguably the most famous hotel chain in the world.

Having such a quality hotel on Stadium Park will have a tangible economic impact on our city, and particularly its city centre.

Sunderland City Council has acquired the land – between the Sunderland Aquatic Centre and SAFC’s Black Cat House office block – from the Homes and Communities Agency and the project will be handled by a newly-formed company, Sunderland FC Developments, a company which includes club personnel but which is not funded by Sunderland FC.

A Hilton hotel on Sunderland's Stadium Park will host fans of football and music.

A Hilton hotel on Sunderland’s Stadium Park will host fans of football and music.

Beer festival business good for stadium

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Pittodrie stadium is ringing to cheers of a different sort as 3,500 ale lovers descend on the venue for a major beer festival during the May bank holiday weekend.

More than 70 breweries from all over the UK will be showcasing their finest drafts during the three-day Great Grampian Beer Festival.

The stadium is welcoming back the festival for the seventh successive year – a period which has seen it grow to become one of the biggest draws on Scotland’s real ale calendar.

David McDonald, General Manager with Sodexo Prestige at Pittodrie, the football club’s catering and hospitality partner, said:

This is a long-running and highly-respected event which attracts real ale lovers from all over the north east and beyond. So we are delighted to be hosting the event again.

It is a recognition of the hard work by everyone working at the football club that the stadium is now recognised as a flexible venue which extends way beyond match days.

Richard Jones, the festival’s organiser, said:

Using the football ground makes it easy to cope with the high volume of people we have coming in and out. There is plenty of space and the facilities are modern.

Before the gates open at 4pm on 30 May, the Champion Bitter of Scotland will be announced after a blind taste of seven finalists. The winning bitter will then be on offer throughout the day alongside the 100 other specialist beverages.

Stadium of Light hosts its first same sex love match

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Sunderland’s Stadium of Light was the setting for a love match when two Black Cats fans scored a first for the venue. Sarah Price and Heather Thompson, from Nettlesworth, Co Durham became the first same sex couple to tie the knot at the stadium – home to Sunderland AFC – when they exchanged vows in front of family members and friends in early April.

We’re both really big Sunderland fans

said 27-year-old Sarah, who wore a grey suit and red shirt for the occasion,

and we were delighted when we found out we could hold the event at the Stadium of Light, particularly as my mum and dad bumped into former goalie Jim Montgomery when they arrived – they were over the moon.

The big day kicked off with an emotional ceremony in the stadium’s Drumaville Suite before Sarah, a school sport partnership manager and Heather, a teaching assistant, headed to the hallowed turf to have their photographs taken next to mascot Samson the Cat.

Sarah and Heather with the Mascot