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All posts tagged Polytan

SportGroup recently confirmed that it has agreed to purchase AstroTurf and SYNLawn, along with their associated manufacturing facilities. By adding AstroTurf and SYNLawn to its existing portfolio of companies and brands (which includes Polytan, APT, Melos, Rekortan, Laykold and Poligras), SportGroup is building one of the largest and highest quality outdoor sports surfacing companies in the world.

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Now in its seventh year, the IAAF Diamond League has firmly established itself on the international elite sport calendar as a high-carat series of athletics events. Having been held in Asia, Europe, the Middle East and the USA, one of the 14 competition days of the season has now been staged in Africa for the first time, with some of the world’s best athletes having competed for the coveted podium finishes in Rabat on 22 May 2016. The “Meeting international Mohammed VI d’Athlétisme Rabat” thus replaces New York as a host venue.

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The International Hockey Federation (FIH) has confirmed Polytan as an official Global Supplier, guaranteeing them exclusive rights, including the supply of the turfs for the 2018 and 2022 Hockey World Cups and the Tokyo 2020 Olympic Games.

The seven-year partnership, with an option for a two-year extension to incorporate the 2024 Olympic Games, represents a major leap for the FIH and is proof that the Hockey Revolution strategy provides hockey’s partners with real business opportunities.

This relationship signifies a major increase in the commercial value of hockey. As well as a significant investment, the agreement includes the provision of hockey turfs for the 2018 and 2022 men’s and women’s Hockey World Cups and the Tokyo 2020 Olympic Games. One of the key features will be the creation of an FIH Hockey World Cup turf that will add value to Polytan’s product range and build brand equity for FIH.

The FIH will also actively support Polytan’s business in key growth markets such as India and China, and traditional hockey markets in Europe. Additionally, Polytan will be provided with a customised set of visibility, marketing and networking opportunities that are all designed to actively create new business.

Speaking about this news, FIH CEO Kelly Fairweather said:

We are delighted to confirm this partnership with Polytan, an organisation that has built a solid foundation of trust having delivered a number of world-class hockey turfs over the years, including at both the London 2012 and Rio 2016 Olympic venues. Being named as our Global Supplier is recognition of both their continued investment in our sport and their innovative approach to developing top quality surfaces to play hockey on.

FIH President, Leandro Negre added:

Polytan’s commitment to hockey and growing the game, along with their professional approach and renowned quality ensured this was the perfect match for both organisations. We look forward to working with them to build hockey over the coming years through their commitment to and engagement in our 10-year Hockey Revolution strategy, aimed at making hockey a global game that inspires the next generation.

Frank Dittrich, CEO of SportGroup (owners of Polytan) commented:

This relationship is incredibly important for the future of hockey, a sport which we firmly believe in. That’s why we have done everything in our power to develop class-leading products to enable us to become a strong partner that FIH can trust.

This has involved a considerable amount of investment which has seen our experts draw upon the knowledge of FIH and seek practical input from the sport’s leading athletes. This shows just how passionate we are about providing the best for our customers – something that will be recognised by the sport as we continue to work with FIH to develop hockey over the coming years as part of our relationship.

This latest partnership follows last year’s launch of the FIH Quality Programme for Hockey Turf, aimed at ensuring good quality hockey fields are built for all levels of play, from elite level competition to community development. For more information about this programme, visit the Hockey Turf section of the FIH website by clicking here.

Frank Dittrich, CEO of SportGroup, owners of Polytan (left), with FIH CEO Kelly Fairweather.

Frank Dittrich, CEO of SportGroup, owners of Polytan (left), with FIH CEO Kelly Fairweather.

Main photo: Stephen Niven, CEO Sport Group Asia Pacific with FIH CEO Kelly Fairweather.

The European Hockey Federation (EHF) and Polytan™ have announced a 2-year partnership that sees Polytan secured as “Preferred EHF Hockey Turf Partner” with exclusivity in the business category. Through this partnership, Polytan will support the EHF and promote its Poligras Hockey Turf Products in the “EHF Territory”.

Speaking about the announcement, the EHF President Marijke Fleuren said:

As part of the Hockey Revolution, we have embraced the 5 Major Initatives of the International Hockey Federation and one of these is a commitment to securing Commercial Partners that share our vision. We believe that in Polytan™ we have found such a partner.

It is indeed an exciting moment for the EHF to be moving forward with Polytan™ and we look forward to innovating together.

We are delighted to welcome Polytan™ to the European Hockey family, and look forward to a successful collaboration.

Markus Deimling, Managing Director of Polytan, commented on the exclusive partnership with the EHF:

As a leading manufacturer of synthetic turf systems, we have carved out a leading position in world hockey under the Poligras brand. We are therefore very excited about the far-reaching collaboration with the EHF, which extends far beyond the usual sponsorship. As the innovation partner, we want to drive hockey sport forward together with the EHF and develop both new hockey pitches and new forms of the game.

 

Image: Polytan International Sales Director Fred van Wijk and EHF Director General Angus Kirkland.

 

About Polytan
To make the optimal surface for sporting success – that has been the ideal pursued by Polytan since 1969. With a constant eye on the latest findings in the field of sports medicine, the specialist in outdoor sports surfaces is continuously refining its synthetic surfaces and synthetic turf systems. Today’s synthetic turf pitches not only feel like real grass, for example, they also have excellent playing qualities. High-quality synthetic surfaces now range from shock-absorbing soft-impact surfaces and multi-functional all-weather pitches all the way to high-speed surfaces for international athletics events. As well as developing, manufacturing and fitting its own sports surfaces, the spectrum of services provided by Polytan also includes line markings, repairs, cleaning and maintenance. All products meet current national and international standards and are duly certified by international sports federations such as FIFA, FIH and IAAF. For further information, go to: www.polytan.com

About the European Hockey Federation
The European Hockey Federation (EHF) is the governing body of hockey in Europe. It is composed of the Member Associations of European nations (43) that govern hockey in their countries. The EHF, on behalf of and in cooperation with its members organises indoor and outdoor, men and women, senior, junior (U21) and youth tournaments, both Nations and Clubs throughout the continent of Europe. In addition to competitions, the EHF supports its Member Associations through Development Projects and Education Programmes. The EHF is governed by an Executive Board of elected members, holds a General Assembly every year and is professionally administered from an office in Brussels, Belgium. For further information, go to: www.eurohockey.org