PanStadia & Arena Management Magazine is the undisputed world leader for the business of stadia, arenas, sporting events and venues on a global scale.

Atlanta Braves to play at Truist Park

MLB’s Atlanta Braves have announced that SunTrust Park will be renamed Truist Park following a merger of the sponsor bank.

Truist Park’s branding will transition to include the Truist logo and signature color of Truist Purple.

Major branding will be in place in time for Opening Day of the 2020 season in March, and the full rebrand of the stadium will be complete by Opening Day of the 2021 season.

Fans can start to experience Truist Park’s new brand identity at the Braves’ annual Chop Fest Weekend on Friday, January 24 and Saturday, January 25.

Additionally, to help celebrate the name change, the Atlanta Braves and Truist are offering all kids (aged 14 and under) a free ticket to attend a Braves game.

Dontá Wilson, chief digital and client experience officer for Truist said:

As Truist, we stand for better, and that starts with how we approach our partnerships. In working closely with the Braves, we look forward to creating meaningful change in the communities we serve – from cultivating connections in the Atlanta community to creating an engaging fan experience at Truist Park.