Marriott International has announced a multi-year partnership with leading European football club FC Bayern, with Courtyard by Marriott becoming the official hotel partner for Germany’s most popular and successful football club.
The partnership will also give the 100 million members of Marriott’s loyalty programs – Marriott Rewards – access to once-in-a-lifetime, football experiences through Marriott Rewards Moments, as well as SPG Moments.
The experiences will include exclusive access to Bayern Munich’s domestic and European matches, and VIP match-day hospitality in the Courtyard by Marriott Suite at the Allianz Arena.
The partnership helps bring an unprecedented match-day experience to life through a Courtyard by Marriott lens with a custom-built executive box offering fantastic views of the pitch in the world-renowned Allianz Arena.
With modern furnishings inspired by Courtyard’s latest design and a Courtyard bar serving crafted cocktails and elevated menu options, the box gives guests a taste of the look and feel of a stay at a Courtyard hotel.
Karl-Heinz Rummenigge, chairman of FC Bayern, said:
We are delighted for two leading brands such as Courtyard by Marriott and FC Bayern to be entering into a long-term partnership. With Marriott International being the world’s largest hotel chain and FC Bayern one of the world’s most successful football clubs, I am convinced that this is a perfect match and very authentic partnership.
I am particularly pleased that our fans can also benefit from this partnership, with our new official hotel partner providing them with attractive offers for both home and away matches.
To celebrate the partnership launch, Courtyard by Marriott is offering fans the chance to win an exclusive Bayern Munich experience. Fans across Germany, France, and the UK have the chance to win two VIP tickets to see FC Bayern take on rivals Borussia Dortmund on 31st March 2018 with exclusive access to match-day hospitality and a two-night stay at the Courtyard by Marriott Munich City Center hotel.
To enter for a chance to win, fans can visit the Time Out website to answer a simple question about the football club.