PanStadia & Arena Management Magazine is the undisputed world leader for the business of stadia, arenas, sporting events and venues on a global scale.

Subaru Park to debut for Philadelphia Union

The home of the Philadelphia Union is now known as Subaru Park, after the MLS club struck a first-of-its-kind, multi-year stadium naming rights partnership with the car maker.

The agreement sees Subaru of America, Inc., become Philadelphia Union’s official and exclusive automotive partner, with a series of charitable programmes included as an extension of the Subaru Love Promise vision.

The programmes benefit causes centred around youth soccer, paediatric cancer, pet adoption and environmental sustainability in the greater Philadelphia area.

Philadelphia Union president Tim McDermott said:

Today is the start of a historic new chapter for the Philadelphia Union, both with the inauguration of our 2020 season at Subaru Park and in the official beginning of our relationship with Subaru of America, a partner that shares in our vision for a better future for our fans and surrounding community.

Subaru of America has consistently exemplified a passionate commitment to the community and bringing people together, which is a core value upon which our club was founded. We are committed to working hand-in-hand to give back and create a better world for our fans and the people of the Greater Philadelphia area.

The Union’s stadium seats 18,500 fans and is located along the banks of the Delaware River in Chester, Pa. Since November 2015, the ground was known as Talen Energy Stadium.

Aside from assuming the name Subaru Park, the Union’s home has received numerous other improvements ahead of the 2020 MLS campaign. They include a new high dynamic range (HDR) videoboard, several new parking lots and a VIP Tunnel Club for improved game day experiences.

Image courtesy of MLS