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The NFL’s San Diego Chargers announced the appointment of Fred Maas as Special Advisor to Chargers’ Chairman Dean Spanos last week. Maas will advise in regards to the team’s Stadium Initiative Project, following their decision to stay in their home city for the upcoming season.

Both the Chargers and Oakland Raiders had been eyeing a possible move to Los Angeles, as reported in the Showcase Special edition, as had the St. Louis Rams; now the Los Angeles Rams, following NFL owners approval for the team to move to the Southern California city for the start of the 2016 season, ending the League’s 21-year absence in the United States’ second-largest TV market.

The Rams, who have won one Super Bowl since leaving Los Angeles in 1995 for St. Louis, will play their home games at the Los Angeles Coliseum until their USD$1.86bn stadium in Inglewood, roughly 10 miles from downtown Los Angeles, is complete.

The Inglewood stadium project will be privately-financed, making it a steep buy-in for the Chargers; who will have an option to move in with the Rams next year. If the two teams cannot work out a deal, then the Raiders will be given the next option to work out a deal with the Rams.

Mr. Maas, the former Chairman of San Diego’s Centre City Development Corporation, will advise Spanos and the Chargers on the Citizens’ Initiative process, including the exploration of possible stadium financing plans that would be publicly acceptable, the drafting of the initiative document, and the creation of the campaign infrastructure necessary to give the Citizens’ Initiative the best possible chance of success.

Mr. Maas will be working closely with an established team of legal, financial and land use advisors.

As for the Oakland Raiders, they announced last Thursday that they have reached a one-year lease extension agreement, keeping the team in the San Francisco Bay Area city for the upcoming NFL season.

Raiders Owner Mark Davis told a news conference that its agreement with the Oakland-Alameda County Coliseum Joint Powers Authority also includes one-year extension options for the following two years to stay at the Coliseum, which was built in 1966 and renovated for USD$120m in 1995.



About Fred Maas

Fred Maas

Fred Maas

Fredric Maas is currently the President and Managing Director of MRV Systems LLC, a manufacturer of marine robotic vehicles for the oceanographic, intelligence and defense industries, and is the Founder and CEO of Pacific EcoCompanies LLC, an investment and advisory firm focused on clean technologies and sustainable development. He previously served as a Principal in the real estate and land development business. In that capacity, he was a partner at Potomac Sports Properties, exclusive developer of the PGA TOUR’s Tournament Player Club communities, and was the developer of Black Mountain Ranch in the city of San Diego, site of the Santaluz and Del Sur neighbourhoods.

He also served as the Chairman and CEO of the Centre City Development Corporation, downtown San Diego’s redevelopment arm, for several years during its tenure, and served as Mayor Jerry Sanders advisor on a downtown sports and entertainment district. For the past 30 years, he has served as a consultant and advisor to numerous political campaigns for federal, state and local offices.

As reported last week, NFL owners voted to approve the NFL Rams Football Club return to Los Angeles, starting with the 2016 NFL season.

The 3.1 million-square-foot multipurpose venue — located at the site of the previous Hollywood Park Race Track — is being designed by HKS Sports & Entertainment Group. The Rams’ new home will be an iconic structure and cornerstone of the 298-acre NFL entertainment and multiuse district.

Mark Williams, AIA, LEED AP BD+C, Principal, HKS Sports and Entertainment Group, said:

From our initial conversations with Mr. Kroenke and his staff, we knew this project was going to be a very special place that will change the face of sports and entertainment venues as we know them.

The unique climate, characteristics and culture of Southern California and Los Angeles are the foundation of the stadium’s design. As a necessity for year-round events of all types, a transparent ETFE canopy covering nearly 19 acres was developed to maximise flexibility, while maintaining an outdoor feeling and taking advantage of the sites climatic conditions. The form was driven by a number of factors, including air movement, local geographic features, site elements and overall integration into the district. Under this canopy, all sides of the building remain open-air, allowing natural breezes to pass through the venue and encouraging all the public spaces to take advantage of the indoor/outdoor experiences common to the region and lifestyle of Southern Californians.

With 70,000 fixed seats and the ability to expand up to 80,000 for major events like a Super Bowl, Final Four tournaments, collegiate bowl games and award shows to smaller-scale events like high school football games, soccer matches, motosports, extreme sports, concerts and community events. The stadium will also accommodate a total capacity exceeding 100,000 patrons with standing-room-only locations throughout the venue.

The HKS Sports & Entertainment Group, ranked as one of the top sports and entertainment designers by BD World Architecture, has ushered in a new generation of multi-revenue-generating, world class facilities. The group’s portfolio includes U.S. Bank Stadium, AT&T Stadium, Lucas Oil Stadium, and major renovations and additions for FedEx Field. These venues are known for enhancing and leveraging team brand, delivering an enhanced fan experience, and serving as destination environments. HKS is ranked among the top six architectural/engineering firms, according to Building Design+Construction magazine, and operates from 26 offices worldwide.