PanStadia & Arena Management Magazine is the undisputed world leader for the business of stadia, arenas, sporting events and venues on a global scale.

All posts tagged stadium food service

Rotherham Utd FC extends Centerplate contract at AESSEAL New York Stadium

Comments Off on Rotherham Utd FC extends Centerplate contract at AESSEAL New York Stadium

Rotherham United Football Club has confirmed an early extension of its long-term, full-service contract with catering partner Centerplate – the global hospitability provider – earlier this week, which will see the firm manage public and hospitality match-day catering, as well as event sales and marketing services at the Club’s AESSEAL New York Stadium.

Originally signed for the opening of the 2012/13 inaugural season of the newly-constructed stadium, Centerplate’s contract extension comes half way through the third season of the initial five-year deal.

Tasked with supporting the mission to make AESSEAL New York Stadium a community centre, as well as a world-class event destination on match-days and beyond, Centerplate has helped to build a robust conference and banquet business; 50% of which comes from repeat bookings, with impressive double-digit returns via clients from outside the local area.

On match days, hospitality has swelled to more than 600 corporate clients, and the venue has already played host to an England vs Canada Women’s International, an England vs Germany under 18’s and an England vs Italy under 19’s international fixture.

As part of the long-term deal, investment will be made into the installation of two new kiosks in the stadium’s Ben Bennett East Stand, which will offer a variety of locally-sourced family-friendly fare when they open later this season.

In announcing the contract extension, the Club’s Commercial Director, Steve Coakley, said:

We believe that our partnership with Centerplate has played an integral role in helping us to establish a strong foundation for realising the objectives we set out to achieve for catering and hospitality services at AESSEAL New York Stadium. We’ve certainly made excellent progress since we moved to our new home and this is a great testament to both parties’ commitment to working together for the benefit of the fans and visitors to the stadium.


Club Chairman, Tony Stewart, added:

We have a great deal of faith and respect for Centerplate’s expertise and ability to develop our catering services and what better way to acknowledge the value we place on the partnership we have with them than entering into a longer-term commitment to retaining Centerplate as our catering partner.


Adrian Dishington, Chief Operating Officer of Centerplate’s UK Division, added:

I am delighted that Rotherham United have elected to extend the contract with Centerplate, and with the club’s recognition that the Centerplate team has delivered beyond expectations.

The solid repeat business among our AESSEAL New York Stadium convention and banquet clients demonstrates that we are making it better to be there and keeps guests coming back for more. We are passionate about our offering and we source local ingredients to create bespoke menus using the latest in innovative cooking techniques to ensure that Centerplate and our clients’ venues stay ahead of trends.

Creating two new outlets on the Ben Bennett East Stand is just part of our commitment to improving facilities and the fans’ matchday experience and it cements our relationship with the club as its chosen catering partner.

Aramark and Tampa Bay Buccaneers unveil USD$7m concessions renovation

Comments Off on Aramark and Tampa Bay Buccaneers unveil USD$7m concessions renovation

The NFL Tampa Bay Buccaneers and Aramark, the team’s food and beverage and retail services partner, have unveiled a brand new food and beverage experience at Raymond James Stadium.


The result of a USD$7m comprehensive off-season improvement project designed by Walker Murray Architects, the renovations include an overhaul of 14 main concourse concessions locations and construction of four additional Swashbuckler beverage stands at the four corners.


Buccaneers Chief Operating Officer Brian Ford said:

The Glazer family has always placed a premium on making the game day experience at Raymond James Stadium one of the best in sports. These beautiful new concessions locations allow Aramark to provide faster and more efficient service while offering our fans a much broader variety and higher quality menu.

We have worked closely with Aramark to devise menu offerings that appeal to our diverse fan base in the Tampa Bay area and we look forward to continuing to find ways of making the in-game experience the best in the league.


Fans can now enjoy the state-of-the-art concession locations with a fresh, new look and menus designed to reflect Tampa Bay’s diverse culinary scene. The food and beverage locations are larger and better equipped than the original stands and have been re-branded with a Tampa-area theme. In addition, new digital menu boards make it easier to order, points of sale have been increased for faster service and all-new food preparation equipment has been installed.


Carl Mittleman, President of Aramark’s Sports & Entertainment division, added:

These upgrades are part of our ongoing commitment to working with the Buccaneers to transform Raymond James Stadium’s hospitality program and elevate the dining experience for fans. I’m confident these enhancements provide fans with a wide array of food and beverage options that enrich their overall game day experience.

Aramark Executive Chef, Kevin Smiley, detailed what’s new:

Both the east and west main concourses feature the following food locations: Taste of Tampa, Desoto Deli, Bay Burger, Red Sail Spice, Galley, Chicken Coup, and Pizza Plank. In addition, there are four newly-constructed beverage stations, tabbed as the Swashbuckler Bar, in each corner of the stadium. They offer more than 30 beers including about 15 craft brews, wines and fresh-made iced drinks.



Along with the all-new look, each concession location features new menu items, as well as some traditional local favourites with refreshed recipes, all conceived by Smiley and his staff, as follows:


Taste of Tampa features Raymond James Stadium’s popular Cuban sandwich as well as fried chicken tortas, gyros and sweet potato fries


Desoto Deli serves up fresh deli favourites such as hot pastrami, a Spanish-style ham and manchego cheese bocadillo, and a new Desoto Deli Dog that is topped with pastrami, spicy mustard and a Swiss cheese sauce


Bay Burger offers a variety of freshly prepared hamburgers


Red Sail Spice is the place for all things spicy. Featured offerings include the new, signature Red Sail Dog with Sriracha mustard, pickled cabbage and scallion curls, a smoked bacon BLT with a house-made spicy bacon mayonnaise, and an Andouille sausage with trinity relish and creole mustard


Galley is home to traditional fan favourites, such as nachos, pretzels, brats and hot dogs


Chicken Coup provides fans with chicken tenders, wings and grilled chicken sandwiches


Pizza Plank offerings include gourmet pizza by the slice as well as a variety of fresh salads


As Aramark’s Executive Chef at Raymond James Stadium since March 2013, Riley manages all aspects of the stadium’s culinary program. He has extensive experience in the world of culinary arts, including such top-ranked restaurants and resorts as the five diamond-ranked Aujourd’hui restaurant at the Four Seasons Hotel Boston, Las Vegas’ celebrated Bellagio at celebrity chef Todd English’s OLiVES restaurant, and The Venetian’s Aquaknox restaurant, voted best seafood restaurant in Las Vegas. He then was asked to oversee the culinary operation planning and implementation for the opening of the Aquaknox at The Westin Hotel in Tampa, FL, USA.



 Author’s credits: Steve Traiman has been a longstanding feature-writer, first with PanStadia and now with PanStadia & Arena Management.

Great things cooking at TD Place with addition of Levy Restaurants

Comments Off on Great things cooking at TD Place with addition of Levy Restaurants

The Ottawa Sports and Entertainment Group (OSEG) announced this week an exciting and breakthrough food and hospitality partnership with Levy Restaurants; an alliance that will enhance the fan experience at TD Place at Lansdowne.


The announcement was made at a tasting event held in the Canadian Museum of Nature, where Levy showcased some of the items that will be available at TD Place.


Recognized as the leader in premium sports and entertainment dining, Levy Restaurants will provide exceptional food and beverage experiences for all major events at TD Place at Lansdowne, including games of the Ottawa REDBLACKS (Canadian Football League), Ottawa Fury FC (North American Soccer League), Ottawa 67`s (Ontario Hockey League), and all concerts and other events.


“Our objective is to provide fans and other guests at TD Place with the best possible food and beverage experience, and we know that’s what Levy Restaurants will deliver,” said OSEG CEO Bernie Ashe. “In addition, Levy is committed to ‘wowing’ fans with tremendous customer service. In that, we share a common objective and that’s to exceed the expectations of our visitors.”


“We are all about making the event day great for families and we love OSEG’s passion for fans,” said Andy Lansing, President and CEO of Levy Restaurants. “We are thrilled to partner on the transformation of Lansdowne and we look forward to working with local purveyors and restaurants to celebrate the flavours of Ottawa and give a warm welcome to guests in new facility.”


Levy Restaurants was chosen as the food and beverage partner at TD Place following an extensive review process during which OSEG representatives visited and researched sports venues across North America. A select group of candidates were then invited to visit Ottawa and the Outaouais, to gain a sense of the region’s taste preferences and culture, and to subsequently present ideas for providing guests with an exceptional culinary experience.


The tasting event featured a range of food selections that will be available at TD Place including the REDBLACKS Dog-a premium hot dog topped with 14-hour smoked brisket, St-Albert Grilled Cheese & Tomato Basil Soup, Barbecued Rib and Duck Wing Combo Platter and Lobster Mac and Cheese.


Global food & beverage experts for the new Allianz Parque in São Paulo

Comments Off on Global food & beverage experts for the new Allianz Parque in São Paulo

The German-Brazilian Gourmet Sports Hospitality venture is announced as the Food & Beverages partner at the new Allianz Parque in São Paulo.

Gourmet Sport Hospitality will be responsible for all levels of catering from public catering to gastronomic concepts in the business and VIP areas. The Allianz Parque will be the third stadium in Gourmet Sport Hospitality’s portfolio of major South American events.

Mark Zammit, Director of Gourmet Sports Hospitality, says: “It means a lot to us to provide the food & beverage services for this new landmark. We look forward to bringing our experience to the table with new concepts that suit this venue and provide next-level experiences to football fans from around the world.”

Behind Gourmet Sports Hospitality is a team of skilled hospitality experts from the German-based K&K Group AG. With an international presence, they have more than two decades of comprehensive experience in major sports, cultural, entertainment and corporate events. Their references include global sporting events such as catering for the World Cup since 2006, Formula 1, last year’s Confederations Cup, the 2014 Winter Olympics in Sochi and up next, the FIFA World Cup this summer in Brazil.

“We’ve have come a long way since we opened our office in Rio in 2011. It’s a very interesting market with a lot of potential and we’re happy to be part of this rapid development. Our focus is always on quality whether it’s making hotdogs at the concession stands in the public areas or developing gastronomic concepts together with star chefs for the VIP lounges. Being part of the last three world cups has provided us with a lot of experience and also innovative ideas,” says K&K Group CEO, Klaus Peter Kofler.

Gourmet Sports Hospitality has a strong partner by its side with the global sports and entertainment operator, AEG. The new home of the Palmeiras football team will meet FIFA standards with a capacity of up to 45,000 fans and entertainment facilities for up to 60,000 guests. The arena will also include an amphitheatre, convention centre, media centre, museum, several retail stores, and restaurants.

The new Allianz Parque in São Paulo.

The new Allianz Parque in São Paulo.

World Cup catering will be by ARAMARK and Convivas Brasil

Comments Off on World Cup catering will be by ARAMARK and Convivas Brasil

FIFA and the Local Organising Committee (LOC) of the 2014 FIFA World Cup have appointed ARAMARK and Convivas Brasil as the Food and Beverage Concessionaire for the FIFA Confederations Cup 2013 and the 2014 FIFA World Cup Brazil. The agreement follows a public tender process which involved a total of 17 food service providers. FIFA’s Marketing Director Thierry Weil said:

The matchday experience of fans at the FIFA Confederations Cup and FIFA World Cup is of utmost importance to FIFA and the LOC. Having such experienced partners working with us will ensure that fans attending the stadia have a high quality choice of food and drink.

ARAMARK and Convivas Brasil will manage concessions and workforce catering at the six Confederations Cup stadiums and the 12 2014 FIFA World Cup stadiums, creating a total of approximately 6,000 jobs for the Confederations Cup and over 10,000 in 2014.

Marc Bruno, President of ARAMARK Sports and Entertainment said:

We look forward to utilising our global culinary insights and expertise and working with FIFA and our partner, Convivas, to develop a world-class menu that enhances the experience for football fans attending the matches.

The menu will showcase a variety of international options and distinctive Brazilian tastes and flavours, giving visitors the opportunity to experience local and regional cuisine, such as Acarajé in Salvador, Feijão Tropeiro in Belo Horizonte and Bolo de Rolo in Recife.

Food service educator honoured

Comments Off on Food service educator honoured

John Evans Jr., Senior Vice President of Gold Medal, was recently honoured with a Doctorate of Foodservice (DFS) award during ceremonies held at The NAFEM Show. The North American Association of Food Equipment Manufacturers (NAFEM) programme stated it recognised

elected leaders of major foodservice industry associations for their commitment and dedication to their respective organisations and the industry at-large.

Evans received this award in correlation with his presidency of The National Association of Concessionaires (NAC).

Evans was also named the Person of the Industry at the Tri State Independent Theatre Owners Associations Convention. He was presented the award by Larry Etter, Senior Vice President of Malco Theatres, Inc., and Tri State board member.

John has volunteered his time and energy on multiple levels, engineering a variety of educational classes, not only for buyers, but distributors and manufacturers. He has served diligently for the improvement of the services we offer,” said Etter. “His experience and effectiveness has led to a higher competency level for anyone who has been involved with the food service practice.

John Evans, Gold Medal

John Evans, Gold Medal